Y&R stock rises with possible WPP takeover

Petrecca, Laura; Linnett, Richard
April 2000
Advertising Age;4/24/2000, Vol. 71 Issue 18, p2
Trade Publication
The article reports on the rise in the stock price of Young and Rubicam Inc. in anticipation of an acquisition by WPP Group. Talks between WPP and Young and Rubicam are said to have stalled over a variety of issuesincluding price, severance packages, Young and Rubicam's integrated structure and autonomy. There is a growing speculation that WPP Chief Executive Sir Martin Sorrell will mount a hostile takeover bid. Young and Rubicam's market performance was analyzed.


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