DTC user fee plan canned

M. A.
February 2008
Medical Marketing & Media;Feb2008, Vol. 43 Issue 2, p28
Trade Publication
The article reports that the Food and Drug Administration (FDA) has advised that the direct-to-consumer (DTC) television (TV) advertising user program will not commence as required by the FDA Amendments Act of 2007 (FDAAA) in the U.S. The user fee program for advisory review of advertisements will allow companies to voluntarily submit TV advertisements for fast-track review before they aired. But, an appropriations bill signed by President George W. Bush does not provide funds for reviews.


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