Get the Message

Chordas, Lori
February 2008
Best's Review;Feb2008, Vol. 108 Issue 10, p77
Trade Publication
The article reports on the use of text messaging as a mode of communication in the insurance industry in the U.S. It cites that there are more than 250 million U.S. wireless subscribers exchanging millions of text messages annually. The article also reveals that some insurance carriers use text messaging to send alerts and notifications to costumers. However, it suggests that private and security concerns must be overcome before insurers fully adopt texting. INSET: Here's 2 UR Health.


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