TITLE

Opinion: Wireless Ads Excel In Style

AUTHOR(S)
Lee, Rikki
PUB. DATE
March 2000
SOURCE
Wireless Week;03/20/2000, Vol. 6 Issue 12, p48
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Focuses on the challenges faced by wireless companies in attracting the attention of its customers through advertising. Features of advertising campaigns that should be considered by wireless companies; Method that help companies attract customers.
ACCESSION #
2941254

 

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