Garmin Lands 3rd OEM Deal

Gilroy, Amy
January 2008
TWICE: This Week in Consumer Electronics;1/28/2008, Vol. 23 Issue 3, p76
Trade Publication
The article reports that Garmin International will begin supplying Bayerische Motoren Werke (BMW) with a custom Nuvi 360 personal navigation device (PND) as a dealer-installed option for the BMW 1 and 3 vehicle series. The BMW solution features a customized bracket that lets owners mount the Nuvi directly onto the instrument panel. According to Roger Jollis, Garmin original equipment manufacturer (OEM) and mobile marketing director, the solution integrates seamlessly into the vehicle. Garmin also supplies custom Nuvi solutions to Volvo and MINI.


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