Beyond e-mail 101: Tips for writing more effective e-mail

Kousek, Susan
February 2008
Public Relations Tactics;Feb2008, Vol. 15 Issue 2, p24
Academic Journal
The author offers tips on writing effective e-mail. To enhance effectiveness and image, the author suggests to write a concise subject line. The author added that stating the purpose of the e-mail in the first line of the body of the message will get better response. Lastly, the author suggests to include the original e-mail in the reply.


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