Discovery Networks Varies Its Menu of VOD Content

Reynolds, Mike
November 2007
Multichannel News;11/12/2007, Vol. 28 Issue 45, p9
The article reports that Discovery Networks' move to increase short-form content has resulted to the increase in video-on-demand (VOD) usage in the U.S. In September 2007, VOD usage across all of the programmer's networks more than doubled, growing 101% as compared in September 2006. Significant growth were observed from Discovery Military Channel, Discovery Health on Call and The Science Channel.


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