Retailers offer credit through specialized firms

Barnes, Marc
December 2007
Furniture/Today;12/24/2007, Vol. 32 Issue 16, p24
Trade Publication
The article focuses on the move of furniture retailers towards extending their consumer finance agreements with private-label card firms in the U.S. According to industry observers, the move signals a trend toward retailers offering their own lines of credit. They said that the offering results to higher sales, greater shopping frequency, and enhanced customer loyalty. One of the prominent example is the deal among G.E. Money, Ethan Allen Interiors and City Furniture.


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