TITLE

FX Goes 'Box'-ing

AUTHOR(S)
Moss, Linda
PUB. DATE
December 2007
SOURCE
Multichannel News;12/17/2007, Vol. 28 Issue 50, p60
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
The article reports that News Corp.'s cable network FX Networks is launching its first branding campaign with the tagline "There Is No Box." According to FX's president John Landgraf, the branding campaign starts during a "Nip/Tuck" episode and will be aired after the Fox broadcast network's telecast of Super Bowl XLII on February 3, 2008.
ACCESSION #
29319822

 

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