Accessories Mix Chic with Geek

Alleven, Monica
January 2008
Wireless Week;1/1/2008, Vol. 14 Issue 1, p18
Trade Publication
The article focuses on the trend in the U.S. cellular phone accessories industry. A Yankee Group's study states that the business growth of the accessories industry ranges from 10% to 15% per year. Gregg Kuperstein, president of Wireless Toyz, observed that bluetooth crossed over from novelty device into a mainstream product due to the laws requiring drivers to use hands-free technology. Verizon Wireless and Paul Frank Industries partnered to create a line of mobile phone cases and pouches.


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