Absence makes the heart grow more frustrated

Carmichael, Matt
March 2000
Advertising Age;3/27/2000, Vol. 71 Issue 13, p50
Trade Publication
The article describes the Internet advertising of U.S.-based beer company Interbrew SA. Is features StellaCam that lets customers to see people live at stations in several bars worldwide, buy them a buy and chat with them. The advertisement is created in-house with Mosaic and it can be seen at Beer.com.


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