TITLE

VP-diversity fields job queries at NBC

AUTHOR(S)
Ellis IV, John W.
PUB. DATE
March 2000
SOURCE
Advertising Age;3/13/2000, Vol. 71 Issue 11, p54
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
This article reports the appointment of Paula Madison as vice president of diversity at National Broadcasting Co. Inc. (NBC) in February 2000. According to NBC president and CEO Bob Wright, Madison was the very best person to put on the newly-created position. Madison, who retains her vice president-news director title, will lead the company's newly appointed Diversity Council and report directly to Wright. The immediate challenge for Madison is handling daily inquiries. Since taking her post, she has received more than 350 employment queries and dozens of television program scripts. Meanwhile, reaction from multicultural agencies and media buyers to the addition of the vice president of diversity position has been positive.
ACCESSION #
2884379

 

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