TITLE

E-commerce in healthcare

PUB. DATE
March 2000
SOURCE
Advertising Age;3/13/2000, Vol. 71 Issue 11, p34
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
This article reports on the appointment of Lawrence Hudson at Roska Direct Co. of Pennsylvania. After more than a decade working for pharmaceutical giants, Hudson is now on the agency side as vice president of account management at Roska Direct. Hudson is eager to apply electronic commerce models to healthcare clients.
ACCESSION #
2883457

 

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