TITLE

Buzzwords can wreck rapport

PUB. DATE
March 1998
SOURCE
Sell!ng;Mar1998, Vol. 5 Issue 8, p14
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Discusses the effects of using industry buzzwords during sales presentations. Common errors of sales people in using words and phrases; Impact of using confusing terms to sales prospects.
ACCESSION #
288312

 

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