TITLE

LimeLife

AUTHOR(S)
R. O.
PUB. DATE
October 2007
SOURCE
Red Herring;10/7/2007, Vol. 4 Issue 29, p64
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article features entertainment/media company LimeLife of Menlo Park, California. Its chief executive officer (CEO) is Kristin Asleson McDonnell. Its key investors are Canyon Partners, U.S. Venture Partners, i-Hatch Ventures, and Monitor Ventures. LimeLife delivers mobile content targeted at women including themed games, wallpapers, and text messages accessible via its web site. The company is also working with Time Inc. to develop mobile applications for several of the media company's properties.
ACCESSION #
28819361

 

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