Spence, Betty
September 2007
NAFE Magazine;Fall2007, Vol. 30 Issue 3, p24
The article presents seven steps to effective public speaking. It states that powerful communicators shift their attention from themselves to their audience. It asserts that great speaking is more about listening than speaking and that people do not care how much the speaker knows until they know how much the speaker cares. It also advises speakers to let go of negative assumptions about how the audience will react to their speech.


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