TITLE

Milk producers back Britney Spears tour

AUTHOR(S)
Thompson, Stephanie
PUB. DATE
March 2000
SOURCE
Advertising Age;3/6/2000, Vol. 71 Issue 10, p68
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Reports on the participation of pop music star Britney Spears in the promotional efforts of the National Fluid Milk Processor Education Program and Dairy Management Inc. Details of 'Got Milk?' ads featuring Spears and the milk industry's sponsorship of her concert tour; Internet resources for information on Spears and the milk campaign.
ACCESSION #
2871950

 

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