Matching Ambition With Assignment

Tarrant, Carole
December 2007
Nieman Reports;Winter2007, Vol. 61 Issue 4, p30
The article focuses on the personnel management skills required for newspaper editors to successfully implement the increasing industry trend of emphasizing local news coverage. Local news is a category so broad as to be almost meaningless, as it can describe stories with both national and international implications. In the past, young reporters with little or no connection to the community were usually assigned to local news, which was unrewarding for them and did not deliver maximum value to readers. Many communities simply do not generate much of what journalism has traditionally defined as news. Newspapers would never employ foreign correspondents who lacked significant knowledge of the countries in which they were based. Local news must be given the same consideration. Reporters more familiar with a community will not merely provide better coverage, they will be more motivated to do so out of their knowledge of the community.


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