TITLE

Nike, Inc. Sees International Pace Q2 Growth

PUB. DATE
January 2008
SOURCE
SGB;Jan2008, Vol. 41 Issue 1, p8
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article reports about the business profits registered by Nike Inc., both in the U.S. and international markets, for the fiscal second quarter through November 2007. The total demand creation spend came in at roughly $557 million for the quarter, or about 12.8 percent of total revenues. Total Nike brand footwear sales were up 15.7 percent to $2.18 billion from $1.88 billion in 2006. The gains outside the U.S. were aided by the weakening U.S. dollar, which contributed for the overall growth.
ACCESSION #
28513200

 

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