Software Will Drive Media

Steinert-Threlkeld, Tom
January 2008
Multichannel News;1/14/2008, Vol. 29 Issue 2, p6
The article reports that the broadcasting networks will be engaging with the use of computer software according to Microsoft Corp. founder and chairman Bill Gates in the U.S. Gates revealed that the software will bring high-definition experiences in any location from television screens to desktop monitors. Gates also revealed that American Broadcasting Co., Disney Channel and Metro-Goldwyn-Mayer Inc. will deliver television shows and movies to Microsoft's Xbox Live programming service online.


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