TITLE

OHM sweet OHM: A Z3 `sanctuary'

AUTHOR(S)
Stoll, John D.
PUB. DATE
February 2000
SOURCE
Automotive News;2/21/2000, Vol. 74 Issue 5862, pAM14
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Reports use of the ideas of an automotive design class in creating a youthful image for Z3 by BMW in Detroit, Michigan. Selection of seventeen students to redesign the exterior and interior of Z3; Project sponsors; Sources of students to determine the design for attracting younger buyers; Change of name of Z3 to OHM.
ACCESSION #
2843206

 

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