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Umstead, R. Thomas
January 2008
Multichannel News;1/7/2008, Vol. 29 Issue 1, p38
The article discusses the author's insights regarding the impact of online videos and television (TV) writers' strikes on TV audiences. He contends that there has no significant changes on the number of viewers preferring to watch TV despite of the events. He also explores the percentage of homes using television (HUT) levels that remain flat on the survey. Moreover, he argues that Web shows have garnered no significant audience traction.


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