Google: Life at 10

Brodkin, Jon; Reed, Brad
January 2008
Network World;1/7/2008, Vol. 25 Issue 1, p14
Trade Publication
The article focuses on the plans of Google Inc. According to the author, as the company approaches towards its 10th anniversary, they have broadened there projects. Karsten Weide, director of International Data Corp.'s (IDC) digital media and entertainment program, states that the company's goal is to prevent challenges that might affect its position in the online advertising marketplace. Among the challenges that the company will face in 2008 include advertising in online videos and mobile advertising market. Furthermore, the company's projects for 2008 include upgrades to Google Apps, improvement to Google Gears, open source technology for web applications and the creation of a social-networking platform.


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