TITLE

CROSSING BORDERS

AUTHOR(S)
Winslow, George
PUB. DATE
December 2007
SOURCE
Multichannel News;12/31/2007, Vol. 28 Issue 51, p25
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
The article examines online video usage by ethnic groups in the U.S. According to the author, 80% of all Hispanics access the Internet via a broadband connection and younger Hispanics aged 18 to 24 spend 4.8 hours a day online versus 4.3 hours watching television. He adds that Asians have particularly higher penetration rates for Internet usage. He also mentions that African-Americans' buying power is projected to hit $1.1 trillion by 2012, up 34% from 845 billion in 2007.
ACCESSION #
28114789

 

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