TITLE

DIY Fine With '9'

AUTHOR(S)
Haugsted, Linda
PUB. DATE
December 2007
SOURCE
Multichannel News;12/31/2007, Vol. 28 Issue 51, p8
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
The article reports that the do-it-yourself television network, DIY Network, will feature "Nailed at Nine" starting January 14, 2008, at 9 p.m. in the U.S. According to DIY General Manager Kathleen Finch, the network is pushing with a programming promotional block, emphasizing that its show personalities are not just hosts, but also home-repair professionals. Finch adds that the commercial spots take a thematic inspiration from user-generated videos.
ACCESSION #
28114703

 

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