CRM Market Set to Double

Weinberger, Joshua; Barlas, Demir; Thilmany, Jean
January 2008
CRM Magazine;Jan2008, Vol. 12 Issue 1, p19
Trade Publication
The article reports on the growth potential of CRM software. Datamonitor projects an annual growth of 10.5 percent from 2008 to 2012. The market is expected to double in size to $6.6 billion by the end of the forecast period. The growth is attributed to increasing deployment of CRM and high degree of flexibility in the CRM deployment that will entice small end users.


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