TITLE

Playing It Cool

AUTHOR(S)
Leand, Judy
PUB. DATE
December 2007
SOURCE
SGB;Dec2007, Vol. 40 Issue 12, p30
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article discusses cold weather footwear for Fall 2008. SportScanINFO reports that the Casual Footwear business has opened up strongly in the third quarter. David Helter, the general manager of kids' and performance footwear at ECCO USA, states that the winter boot market is growing, both in general sporting goods and outdoor specialty channels. The author states that lighter boot styles incorporating bright colors and graphics are going to be a strong retail presence.
ACCESSION #
27962065

 

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