TITLE

Nissan plans new look for U.S. stores

AUTHOR(S)
Lapham, Edward
PUB. DATE
January 2000
SOURCE
Automotive News;1/31/2000, Vol. 74 Issue 5859, p8
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Reports on Nissan Motor Co. Ltd.'s revitalized global brand identity. Signage and design guidelines for dealers in the United States; Establishment of a cross-functional team.
ACCESSION #
2791636

 

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