February 2000
Advertising Age;2/14/2000, Vol. 71 Issue 7, p50
Trade Publication
Presents marketing news briefs as of April 2000. Value of the sponsorship deal signed between online drugstore CVS.com and Microsoft Corp.'s Microsoft Network; Acquisition of online publishing rights to "Movieline" and "Teen Movieline" entertainment magazines by Kick Media; Sports event sponsored by Yahoo!Sports.


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