TITLE

Listen up!

AUTHOR(S)
Brody, Marjorie
PUB. DATE
December 2007
SOURCE
Pharmaceutical Representative;Dec2007, Vol. 37 Issue 12, p32
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
The article offers information on how pharmaceutical sales representatives can apply proper listening in building relationship with physicians. It was stated that listening enables sales personnel to learn more about physicians, their patients, and their needs. In addition, tips on how to acquire effective salesmanship including, being silent during conversation, repeating the customers' statements, and taking notes are discussed.
ACCESSION #
27795331

 

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