The Campaign Trail

Ben-Yehuda, Ayala
December 2007
Billboard;12/8/2007, Vol. 119 Issue 49, p16
Trade Publication
The article focuses on the Latin music record label American Show Latin (ASL). The article explains that ASL has 36 acts on its roster and a United States distribution deal with Machete Music. The record label is based in Monterrey, Mexico, and it was created by Pepe Serrano, who managed the group Los Primos de Durango. The article examines the various business enterprises ASL is involved with.


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