TITLE

Trailblazing

AUTHOR(S)
Goldschmidt, Bridget
PUB. DATE
October 2007
SOURCE
Progressive Grocer;10/15/2007, Vol. 86 Issue 14, p30
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article features all-natural granola manufacturer Bear Naked, focusing on its shift to the snacking segment. The company packages its popular granola in a variety of single-serve and multiserve bags, including a variety pack of six 1.35-ounce bags. Some Whole Foods locations have also begun featuring the snacks at salad bars, encouraging customers to consider them as salad topping.
ACCESSION #
27599808

 

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