TITLE

The Next Billion

AUTHOR(S)
Upbin, Bruce
PUB. DATE
November 2007
SOURCE
Forbes Asia;11/12/2007, Vol. 3 Issue 19, p34
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
The article focuses on the plan of cellular telephone manufacturer Nokia to grow its market share in the U.S. and its efforts to convert into a consumer Web media company. In August 2007 the company introduced an online brand called Ovi, through which it will sell songs, games and maps, often bypassing the wireless carriers. In the summer of 2007 Nokia converted its entire 200-person San Diego, California engineering center to make wireless telephones for AT&T.
ACCESSION #
27587767

 

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