Can You Help Your Wealthy Clients Buy Time?…

November 2007
Journal of Financial Planning;Nov2007, Vol. 20 Issue 11, p12
Academic Journal
The article discusses findings of a survey of affluent consumers by the Consumer Research Center of the Conference Board regarding luxury. Survey respondents from the United States, China, France, Germany, Italy, Japan and Great Britain indicated that their most valued luxury was time, followed by life experiences and comfort, beauty and quality. Twenty-six percent of respondents agreed that luxury is less about material objects than it is about a sense of happiness and satisfaction with life, while 25 percent said luxury is about surrounding yourself with finer things that bring comfort.


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