SmartWool Spins Unique Yarn

Leand, Judy
November 2007
SGB;Nov2007, Vol. 40 Issue 11, p8
Trade Publication
The article looks at Merino wool production. The Merino wool fiber is derived from the sheep of South Island, New Zealand. It is known for its softness and durability. Suppliers such as Smart Wool work directly with individual growers to produce wool with specific characteristics. The article describes the process of product development, which includes shearing, weather pricing, and brand growth.


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