TITLE

Auto buzzword: Deal.com

AUTHOR(S)
Couretas, John; Woodyard, Michael
PUB. DATE
January 2000
SOURCE
Automotive News;1/17/2000, Vol. 74 Issue 5857, p8
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Reports on the trend among automakers in the United States of entering alliances and partnerships with Internet companies in an offer to link to their customers to Web-based services. Recruitment of suppliers and partners to fit the deals; Similar trend expected among automotive suppliers; Co-branding efforts; Continuation of the key role of dealers in the sales and distribution network.
ACCESSION #
2738285

 

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