TITLE

Independents crack the list with attention, marketing and luck

PUB. DATE
January 2000
SOURCE
Book Publishing Report;01/03/2000, Vol. 25 Issue 1, p5
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Reports on the success of independent publishers in `The New York Times' bestseller list. Hay House's success with `Adventures of a Psychic'; Grove Atlantic's success with `Black Hawk Down: Story of a Modern War'; Factors that contributed to their success.
ACCESSION #
2737688

 

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