TITLE

The Big Oil Alternative

AUTHOR(S)
Francella, Barbara Grondin
PUB. DATE
October 2007
SOURCE
Convenience Store News;10/22/2007, Vol. 43 Issue 13, p47
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article informs about the redevelopment of the brand of Crown Central Petroleum Corp. When executives of the company sold retail sites, it offered licenses to the new owners and signed license agreements with them and began to redevelop its brand infrastructure. Now, with more than 80 locations branded Crown in the South and Midatlantic, and another 50 or so in development, the company is looking to expand quickly to more than 500 licensed Crown locations in the U.S.
ACCESSION #
27343038

 

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