TITLE

Bewildering choices breed tress stress

AUTHOR(S)
Gross, Anita
PUB. DATE
January 2000
SOURCE
Advertising Age;1/31/2000, Vol. 71 Issue 5, p62
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Presents views on the variety of haircare products available, such as shampoos and conditioners. Ingredients of various hair preparations; Identity transformation with product choice and use; Emphasis on the need to simplify product offerings.
ACCESSION #
2734187

 

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