TITLE

A.Media casts wider net in Asian market

AUTHOR(S)
Calvacca, Lorraine
PUB. DATE
January 2000
SOURCE
Advertising Age;1/31/2000, Vol. 71 Issue 5, p52
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
This article announces that A.Media, publisher of A. Magazine, will debut its new A.Space web site in May 2000. The new site is meant to leverage A.Media's brand and content with its existing marketing partners. A.Media provides marketing services such as event marketing and creative consulting, according to Advertising Director Karen Wang. Jeff Yang, founder and CEO, claims A.Media also plans to step up its market research, public relations, and community outreach through a partnership with a premium multicultural agency in the near future.
ACCESSION #
2733776

 

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