TITLE

EchoStar's 2000 campaign: Vote dish

AUTHOR(S)
Hogan, Monica A.
PUB. DATE
January 2000
SOURCE
Multichannel News;01/17/2000, Vol. 21 Issue 3, p33
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
Focuses on EchoStar Communications Corp.'s marketing campaign for its free-hardware and free-professional direct-broadcast satellite television system installation offer in the United States. Target markets; Description of the company's print and radio ads; Comment by Charlie Ergen, chairman of EchoStar.
ACCESSION #
2732179

 

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