Tapping into tho Power of MySpacc

Sanchez, Rob
August 2006
Tourist Attractions & Parks;Aug2006, Vol. 36 Issue 5, p174
This article looks at using the Internet online social network MySpace to promote haunted attractions. There are 80 million registered users on MySpace in 2007 and an estimated 75 percent of American high school students have personal accounts on the site. Other advertisers have learned the value of being on MySpace and use it to great gain. The best part of a MySpace page is that the demographics of the viewers match the demographics of haunted attraction users.


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