TITLE

Customer as Boss

AUTHOR(S)
Bell, Chip R.; Patterson, John R.
PUB. DATE
October 2007
SOURCE
Leadership Excellence Essentials;Oct2007, Vol. 24 Issue 10, p15
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
The article discusses strategies for shifting from being a leader that focuses on obedience and compliance to a leader that centers on customers. Strategies include inviting customers to employee meetings and have them participate and give feedback in the design of products and services. Doing first-hand research in the field makes a greater impact on leaders' perception of service quality, according to the authors. Putting customers on the dashboard implies that the customer is the priority.
ACCESSION #
27221193

 

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