Smallw rld

Burridge, Elaine
September 2007
ICIS Chemical Business;9/24/2007, Vol. 272 Issue 11, p10
Trade Publication
The article presents views of Frank Coenen, chief executive of Tessenderlo, on changes in the European chemical industry. He states that European small and medium-sized enterprises (SMEs) need to adapt to the changing global environment to survive. He says that new regional chemical powers have risen in the Middle East and Asia. He believes that SMEs must choose their battlefield building on market access, technical service, innovation and new business models.


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