Adapting Retail to Digital Biz Apps

Fest, Glen
October 2007
Bank Technology News;Oct2007, Vol. 20 Issue 10, Special section p32
Trade Publication
The article reports on small businesses' online banking becoming a threat to big banks. Big banks no longer ignores online banking of their small rivals, especially $120 billion annual revenue is at hand. Chris Musto, general manager of customer experience of Keynote System's financial services division, states that businesses under $2.5 million annual revenue mostly comes from small business customers of banks.


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