TITLE

Wal-Mart Lightens Laundry Load

AUTHOR(S)
Angrisani, Carol
PUB. DATE
October 2007
SOURCE
SN: Supermarket News;10/8/2007, Vol. 55 Issue 41, p24
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
The article focuses on the decision of Wal-Mart to sell only eco-friendly, ultra-concentrated liquid laundry detergents in its U.S. Wal-Mart Stores and Sam's Clubs. All Wal-Mart stores will convert fully to the smaller bottles by May 2008. The rollout will include such brands as Tide, Wisk and Purex. President and Chief Executive Officer (CEO) Lee Scott said what they have done is work with suppliers to take water out of the liquid laundry detergent on the shelves.
ACCESSION #
27145434

 

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