Pasquarelli, Adrianne
October 2007
Crain's New York Business;10/1/2007, Vol. 23 Issue 40, pW13
The article profiles Leslee Dart, the founder and chief executive of public relations agency 42West. 42West, which began as the two-employee Dart Group Corp. and changed its name last fall, has since grown to 54 employees. The 53-year-old publicist says that she started her own agency in 2004 after she was fired from powerhouse PMK/HBH Inc.-and took most of her clients with her.


Related Articles

  • Praiser exits 42West for own shingle. SNEIDER, JEFF // Daily Variety;8/11/2011, Vol. 312 Issue 24, p12 

    The article reports that Awards strategist Cynthia Swartz will resign as a partner at 42West and plans to put up and run her own public relations (PR) firm by early September 2011.

  • Flying Dart pricks PMK. Fleming, Michael // Variety;12/6/2004, Vol. 397 Issue 3, p6 

    Reports on the dismissal of Leslee Dart from public relations agency PMK/HBH in 2004. Claim that the agency could lose its U.S. clients who are under Dart; Argument of CEO Pat Kingsley that Dart wanted to replace her as CEO; Amount of money paid by U.S. actors and corporations for their...

  • Dart pins partners for kudos push. Fleming, Michael // Daily Variety;5/4/2005, Vol. 287 Issue 24, p1 

    The article reports that Leslee Dart, head of public relations agency Dart Group Corp. has form partnership with PMK/HBH managing director Robert Garlock and veteran Miramax marketing executives Amanda Lundberg and Cynthia Swartz. Dart will be chief executive officer of the expanded company....

  • THE SHARPEST IMAGE. Armstrong, Joy; Wilson, Wendy L. // Essence (Time Inc.);Aug2006, Vol. 37 Issue 4, p96 

    The article features Patti Webster, founder and chief executive officer of W&W Public Relations Inc. and T.H.G. Advertising Agency in the U.S. The clients of her public relations firm include musicians Jermaine Dupri and Patti LaBelle. Webster decided to focus on representing African-American...

  • The Hutton enquiry. Russell, Sophia // B&T Magazine;7/18/2008, Vol. 58 Issue 2667, p23 

    The article features Michelle Hutton, chief executive officer (CEO) of Hill & Knowlton (H&K) Australia. It notes the determination of Hutton to change the perception of the public relations (PR) industry. Her strategy for rebuilding H&K centered on sourcing new talent and establishing strong...

  • AN AUDIENCE WITH THE ORACLE. Benady, Alex // PRWeek (London);Oct2015, p28 

    The article provides insights from Marian Salzman, chief executive officer of public relations group Havas PR North America, on her insight and ability to package and brand her industry forecasts. Topics covered include Salzman's use of the word "metrosexual," the growth in popularity of...

  • New York Area's Largest Public Relations Companies. Lopez, Denise // Crain's New York Business;01/22/2001, Vol. 17 Issue 4, p34 

    Ranks the largest public relations companies in New York City according to New York area fee income in 1999. Top position taken by Burson-Marseller; Comparison with 1998 fee income; Number of employees and clients.

  • PUBLIC RELATIONS FIRMS.  // Long Island Business News (7/1993 to 5/2009);8/29/2008, Vol. 55 Issue 42, p43A 

    The article lists the public relations firms in New York which includes Abelson Group, Andrew Edson & Associates Inc., and the Autouri Corporate Communications Inc.

  • Picking the perfect PR partner. Gallop, Gerda D.; Ayres-Williams, Roz // Black Enterprise;Apr99, Vol. 29 Issue 9, p31 

    Cites key steps to selecting the right public relations (PR) firm and getting the best service. Basis for determining public relations goals; Ways of finding a PR firm; How to check out the firm's credentials and capabilities.


Read the Article


Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics