TITLE

Premiere lifts red card

AUTHOR(S)
Meza, Ed
PUB. DATE
October 2007
SOURCE
Daily Variety;10/11/2007, Vol. 297 Issue 9, p6
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article reports on the decision of the Germany-based nationwide pay television platform Premiere not to purchase pre-packaged and produced coverage of top league national soccer. Their decision follows a deal between the German Football League and media executive Leo Kirch for the marketing rights to the Underselling.
ACCESSION #
27075569

 

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