NADA joins Web sales war

Harris, Donna
January 2000
Automotive News;1/10/2000, Vol. 74 Issue 5856, p1
Trade Publication
Reports on the National Automobile Dealers Association's (NADA) launch of its Web site in April 2000. Offer of online new- and used-vehicle inventory of any automotive site; Price quotes; Shopping tips; Links to dealer Web sites; NADA chairman-elect Harold Wells' claim that the site would be cheaper than other online buying services; Aim of cutting dealers' Internet marketing costs.


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