TITLE

OutClick Media Gets a Second Opinion

AUTHOR(S)
Lager, Marshall
PUB. DATE
October 2007
SOURCE
CRM Magazine;Oct2007, Vol. 11 Issue 10, p44
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article describes the use of the customer relationship management solution from Entellium in creating customized marketing efforts of OutClick Media, a digital marketing company serving the medical industry. According to Mark Cheong, vice president of OutClick Media, Entellium provides the transparency into the activities of sales personnel.
ACCESSION #
26901456

 

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